The promising new label "&Other Stories" by H&M grants another insight. Besides providing us with high-quality fashion and accessoires it will cover us in a "Rose Revival".
A new smell for a new era - a self-explanatory match.
We are getting even more curious about the brand launching next spring.
Stay tuned for further information and inspiration!
Some exclusive pictures after the jump.
Creative Director: Sara Hildén Bengtsson
Art Director: Carl-Axel Wahlström
Photo & Film production: Alexander Dahl, Patricia Reyes, Adrian Levander, Anne Lindfors & Lisa Milberg
Creators skin care: Frida Fagerholm & Alf Jarméus
Fragrance creator: Ben Gorham